The pilot’s delayed decision to deflate the balloon during a static display in windy conditions, which resulted in a loss of control and impact with a building. Contributing to the accident was the proximity of the balloon from structures during a static display.

The balloon pilot's encounter with unforecasted wind, which resulted in his decision to land in unsuitable terrain and a subsequent hard landing. Contributing to the severity of passenger injury was the pilot’s failure to provide a proper safety briefing.